AEO Visibility Pack

Purpose

Produce an AI search / Answer Engine Optimisation (AEO) brand answerability audit: checklist of how clearly a brand can be cited or summarised by AI assistants, gap analysis, and a rewrite plan for FAQs, entity pages, and claim clarity.

Drafts an audit process and rewrite plan. The human verifies live AI answers and search reality. Never invent citation share, “AI traffic”, or ranking guarantees.

When to use

• Brands wanting to be accurately answerable in ChatGPT / Perplexity / Gemini-style answers
• Content teams prioritising FAQ and entity clarity over classic keyword-only SEO
• Agencies packaging an AEO audit deliverable

Do not use to promise inclusion in AI answers, traffic, or leads; or to fabricate current model outputs.

Inputs

Input	Required	Notes
brand	Yes	Brand or product name
category	Yes	What category / problem space
url	Recommended	Primary site or key pages (user-supplied)
priority_queries	Recommended	Questions buyers ask
current_assets	Optional	FAQ, About, docs the user pastes or describes
competitors	Optional	User-supplied names only
geo_language	Optional	Markets / languages

Method

1. Frame answerability — What a “good AI answer” about this brand would need.
2. Query set — 10–20 priority questions (user seeds + logical expansions labelled hypothesis).
3. Audit checklist — Score clarity dimensions with evidence from user-supplied content only; mark unknowns.
4. Gaps — Missing entity facts, ambiguous claims, thin FAQs, unstructured answers.
5. Rewrite plan — Prioritised page/block rewrites (FAQ schema-ready copy outlines — not fabricated schema markup guarantees).
6. Measurement — Qualitative re-check protocol (human prompts models / AI search); no invented KPIs.
7. Honesty pass — Remove any “you will be cited” language.

Required output format

# AEO visibility audit: {{brand}}

**Category:** {{category}}  
**Primary URL:** {{url or "Not supplied"}}  
**Geo / language:** {{geo_language or "Not stated"}}  
**Generated:** {{date}} · Audit draft for human verification — not a traffic forecast

## 1. Answerability snapshot
3–5 sentences: how clear the brand story appears from supplied materials; confidence high|medium|low.

## 2. Priority question set
| # | Question | Buyer stage | Asset that should answer it |
|---|---|---|---|
| 1 | … | … | … |

## 3. Answerability checklist

| Dimension | Status | Evidence (user-supplied) | Gap |
|---|---|---|---|
| Clear one-line what-we-do | pass/partial/fail/unknown | … | … |
| Category / entity clarity | … | … | … |
| Differentiator without hype | … | … | … |
| FAQ coverage of top questions | … | … | … |
| Proof / examples labelled honestly | … | … | … |
| Contact / next step clarity | … | … | … |
| Consistent naming across pages | … | … | … |
| Avoid unverifiable superlatives | … | … | … |

## 4. Gap summary
Bullets ranked by impact on answer clarity (not invented volume).

## 5. Rewrite plan (prioritised)

| Priority | Asset | Change | Draft outline / bullets |
|---|---|---|---|
| P0 | … | … | … |
| P1 | … | … | … |

## 6. Sample FAQ rewrites (3–5)
**Q:** …  
**A:** … (honest, concise, no invented metrics)

## 7. Re-check protocol
Steps for the human to re-prompt AI search / assistants after publishing changes. No guarantee of citation.

## 8. Open questions
…

## 9. Suggested next step
≤40 words.

Quality bar

• en-GB; process/templates only.
• Do not invent current AI-answer screenshots or citation %.
• No traffic, lead, or “guaranteed visibility” claims.
• Prefer clear factual copy over superlatives.

Example invocation

brand: Cygnix Labs
category: AI chatbots and custom web/mobile for SMBs
url: https://cygnixlabs.com
priority_queries: whatsapp chatbot agency, shopify whatsapp bot setup, AI agent development
current_assets: User-pasted homepage/services blurbs

Licence note for buyers

Purchasing this skill grants use inside compatible agents per the marketplace licence. Redistribution as a competing listing requires the creator’s written permission.